Pro mě je nejdůležitější lekce o vytrvalosti: i když prodával boty z kufru auta a neustále balancoval na hraně krachu, Nigh svou vizi nikdy nevzdal. A právě díky tomu vybudoval značku v hodnotě 30 miliard dolarů, která změnila celý průmysl a dala světu slavné „Just do it“. Pokud je vám blízké podnikání, růst skrze překážky a víra v nápad — tohle je kniha, kterou si musíte přečíst.
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Více o knize
In this candid and riveting memoir, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as a daring start-up and its evolution into a globally recognized brand. In 1962, fresh out of business school, Knight borrowed $50 from his father to import high-quality, low-cost athletic shoes from Japan. Selling from the trunk of his lime green Plymouth Valiant, he grossed $8,000 in his first year. Today, Nike’s annual sales exceed $30 billion, making it the epitome of successful startups, with the swoosh symbol becoming an iconic representation worldwide. Despite his achievements, Knight has remained a mystery, but now he reveals his journey with humility and humor, starting from a pivotal moment at 24 when he chose to pursue an unconventional path. He recounts the risks and setbacks he faced while building his dream, alongside the early triumphs. Central to his story are the formative relationships with his first partners and employees—a diverse group who became a close-knit team. Together, driven by a shared mission and a belief in the spirit of sport, they transformed a simple idea into a revolutionary brand that changed the landscape of athletic wear.
Nákup knihy
L'art de la victoire, Phil Knight
- Jazyk
- Rok vydání
- 2017
- product-detail.submit-box.info.binding
- (měkká)
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Doručení
Platební metody
- Titul
- L'art de la victoire
- Podtitul
- Autobiographie du fondateur de Nike
- Jazyk
- francouzsky
- Autoři
- Phil Knight
- Vydavatel
- HUGO DOCUMENT
- Rok vydání
- 2017
- Vazba
- měkká
- Počet stran
- 447
- ISBN10
- 2755629266
- ISBN13
- 9782755629262
- Série
- Štítky
- Naučná literatura, Skutečné příběhy, Byznys, Byznys & Management, Životopisy, Seberozvoj, Sport, Sport & Outdoor, Autobiografie & Memoáry, Dárky pro muže, Podnikání, Životopisy sportovců
- První vydání
- 2016
- Původní název
- Shoe Dog: A Memoir by the Creator of NIKE
- Hodnocení
- 4,45 z 5
- Anotace
- In this candid and riveting memoir, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as a daring start-up and its evolution into a globally recognized brand. In 1962, fresh out of business school, Knight borrowed $50 from his father to import high-quality, low-cost athletic shoes from Japan. Selling from the trunk of his lime green Plymouth Valiant, he grossed $8,000 in his first year. Today, Nike’s annual sales exceed $30 billion, making it the epitome of successful startups, with the swoosh symbol becoming an iconic representation worldwide. Despite his achievements, Knight has remained a mystery, but now he reveals his journey with humility and humor, starting from a pivotal moment at 24 when he chose to pursue an unconventional path. He recounts the risks and setbacks he faced while building his dream, alongside the early triumphs. Central to his story are the formative relationships with his first partners and employees—a diverse group who became a close-knit team. Together, driven by a shared mission and a belief in the spirit of sport, they transformed a simple idea into a revolutionary brand that changed the landscape of athletic wear.