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Discover both sides of international business and how to prepare for the future, this title doesn't just show you what it's like for foreign businesses entering a new market, it reveals what domestic companies must do to survive foreign competition.
Nákup knihy
Global Strategic Management, International Edition, 3rd Edition, Mike W. Peng
- Jazyk
- Rok vydání
- 2013
- Vazba
- (měkká),
- Stav knihy
- Poškozená
- Cena
- 163 Kč
Nikdo zatím neohodnotil.
- Titul
- Global Strategic Management, International Edition, 3rd Edition
- Jazyk
- anglicky
- Autoři
- Mike W. Peng
- Vydavatel
- Cengage Learning, Inc
- Rok vydání
- 2013
- Vazba
- měkká
- Počet stran
- 560
- ISBN10
- 1133953263
- ISBN13
- 9781133953265
- Série
- Kategorie
- Štítky
- Anotace
- Discover both sides of international business and how to prepare for the future, this title doesn't just show you what it's like for foreign businesses entering a new market, it reveals what domestic companies must do to survive foreign competition.