In "Open Services Innovation", Henry Chesbrough esplora come l'Innovazione Aperta e il focus sui servizi possano aiutare le aziende a scoprire nuove opportunità. Il libro offre esempi pratici e strategie per passare da un modello basato sul prodotto a uno orientato al servizio, includendo casi di imprese italiane.
Following on from their previous book Open Innovation: Researching a New
Paradigm ( OUP 2006), the Editors have compiled this book, as a major
initiative of top scholars in open innovation setting out a research agenda
for the next 5 to 10 years.
To get real results from innovation, businesses must open up their innovation
process and finish more of what they start. This book offers the latest theory
and evidence from innovation processes, and discusses how they can, and must,
connect to the organization as a whole in order to have real long-term value.
Bestselling author and the father of Open Innovation is back with his most
expansive, most generally appealing book on Open Innovation in Services. Shows
how to develop new business models in a world moving toward a service economy.
The information revolution has made for a radically more fluid knowledge environment, and the growth of venture capital has created inexorable pressure towards fast commercialisation of existing technologies Companies that don't use the technologies they develop are likely to lose them. Key features Over the past several years, Hank Chesbrough has done excellent research and writing on the commercialisation of technology and the changing role and context for R&D. This book represents a powerful synthesis of that work in the form of a new paradigm for managing corporate research and bringing new technologies to market Chesbrough impressively articulates his ideas and how they connect to each other, weaving several disparate areas of work R&D, corporate venturing, spinoffs, licensing and intellectual property into a single coherent framework.