Das Buch untersucht die Anwendung von Web 2.0 und Social Media Communication im Bereich des Recruitings von Auszubildenden. Es vermittelt ein grundlegendes Verständnis der Prinzipien von O'Reilly und analysiert verschiedene Web 2.0-Tools hinsichtlich ihrer Effektivität und Einsatzmöglichkeiten im Rekrutierungsprozess. Die Verbindung zwischen modernen digitalen Kommunikationsstrategien und der Gewinnung neuer Talente steht im Mittelpunkt der Betrachtung.
Maxim Weinmann Knihy






Social Media Communication
Darstellung, kritische Würdigung und Bewertung von Möglichkeiten der Implementierung im Bereich des Auszubildenden-Recruitings bei der DACHSER GmbH & Co. KG
- 200 stránek
- 7 hodin čtení
Die Bachelorarbeit untersucht die Rolle von Web 2.0 und Social Media Communication im Recruiting von Auszubildenden. Sie basiert auf einer engen Definition von Personalmarketing, die sich auf die Rekrutierung externer Arbeitskräfte fokussiert und das Ziel hat, eine positive Arbeitgebermarke aufzubauen. Anhand von O'Reillys Prinzipien wird das Verständnis für Web 2.0 gefördert, und verschiedene Tools werden hinsichtlich ihrer Anwendbarkeit im Auszubildenden-Recruitment analysiert. Die Arbeit bietet somit wertvolle Einblicke in moderne Rekrutierungsstrategien.
The paper explores LIGAPRODUCTION (LPRO), a comprehensive provider specializing in high-quality point-of-sale items, including shop-window campaigns and event productions. It highlights the company's ability to create unique custom-made products, prototypes, and large-scale productions, emphasizing its national and international logistics capabilities. The analysis reflects on LPRO's role in enhancing retail environments for diverse clients, showcasing its commitment to quality and innovation in business management and corporate governance.
Seminar paper from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 81%, European College of Business and Management (ECBM) London, language: English, abstract: According to Plenert, Operations Management (OM) can be defined as the management of activities that enable an organisation to transfer a range of basic inputs (raw materials, energy, customer requirements, information, skills, finance) into outputs that deliver the organisation's primary products and services to the end customer. That definition is enlarged by adding factors such as inventory management, supply and logistics, design decisions related to capacity planning and scheduling, quality assurance and the management of processes and human resources in order to ensure that the right skill base is developed and utilised.
Project Report from the year 2014 in the subject Business economics - Business Management, Corporate Governance, grade: 79%, European College of Business and Management (ECBM) London, course: Strategic Planning, language: English, abstract: This Assignment focuses on the acquisition of Nokia by Microsoft. It examines the construction of a strategy plan, appropriate participation options for all stakeholders, criteria for reviewing potential strategy plan options and the implementation of a strategy plan.
Examination Thesis from the year 2015 in the subject Business economics - Personnel and Organisation, grade: 86%, European College of Business and Management (ECBM) London, course: Human Resource Management, language: English, abstract: LIGAPRODUCTION is a full-service provider that designs, plans, produces and distributes high-quality point-of-sale (POS) items, such as shop-window campaigns, in-store elements and store-construction elements. The company also conducts event productions. Together with our mother company LIGANOVA, an event and marketing agency, we offer unique custom-made items and prototypes as well as large-series productions with worldwide logistics for our national and international clients. We guarantee maximum flexibility and reduced transactions costs while ensuring efficient production for our clients. These benefits stem from our concentration of six different production workshops under one roof, ultra-modern infrastructure and integrated processes and information technology (IT) systems. Throughout the project, our project management team maintains continual contact with our clients and supervises all production workshops. The internal logistics department consists of two handling facilities of approximately 6.000 sqm. Its services include the entire field of logistical campaign planning, including packaging planning, picking and packing (P&P;), global shipping, customs declaration and, if required, a montage of promotion elements all over the world. The remainder of this chapter examine the increased challenges of competition within the global logistics market and examines therefore the importance of employees as human resource of an organisation. Chapter two presents an analysis of several motivation theories and furthermore the development of individual bonus pay models. Next, in chapter three, the evaluation of the current situation and motivation in the logistics department of LIGAP
Seminar paper from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 76%, European College of Business and Management (ECBM) London, language: English, abstract: The GIGA-group, whose main companies are GIGANOVA and GIGAPRODUCTION, is a full-service provider that designs, plans, produces and distributes high-quality point-of-sale (POS) items such as shop-window campaigns, in-store elements, store-construction elements or event productions. For our national and international clients, we offer unique custom-made items and prototypes, as well as large series productions with worldwide logistics. The concentration of six different production workshops under one roof, ultra-modern infrastructure and integrated processes and information technology (IT) systems guarantees maximum flexibility and reduced transaction costs while ensuring efficient production for our clients. Throughout the project, our project management is in constant contact with our clients and supervises all production work-shops as well as the logistics and installation unit. As a result of expanding fields and responsibilities of operation, as well as growth in both total and duty-incurring shipments, our internal logistics department is set to become an independent company within the GIGA-group. GIGALOGISTIC will enter the market as a full-service logistics provider within the marketing and brand retail industry, focusing on premium brands. Its services will compromise the whole field of logistical campaign planning, including packaging planning as well as picking and packing, global shipping and, if required, montage of promotion elements. Following CIM (2009), our strategic marketing identifies, anticipates and ensures the satisfaction of the target customer's requirements. Therefore, an appropriate marketing strategy is of utmost importance for the organization to achieve successful mark