Christian Rudder Pořadí knih

In seinem New-York-Times-Bestseller zeigt Christian Rudder erstmals, wie wir von Big Data profitieren können: indem wir menschlichen Überzeugungen und Vorlieben durch die Analyse großer Datenmengen auf die Spur kommen. Der Gründer der Dating-Seite „OkCupid“ hat seine anonymisierten Daten danach befragt, was wir mögen, was wir ablehnen, was wir uns insgeheim wünschen, ob unsere politischen Ansichten unsere Partnerbeziehung verändern – und wie rassistisch wir wirklich sind. „Inside Big Data“ bedeutet einen Paradigmenwechsel zu einer konstruktiven Datenauswertung, unabhängig von Konzernen wie Google, und verrät uns Erstaunliches darüber, wer wir wirklich sind.

An irreverent, provocative, and visually fascinating look at what our online lives reveal about who we really are--and how this deluge of data will transform the science of human behavior. Big Data is used to spy on us, hire and fire us, and sell us things we don't need. In Dataclysm, Christian Rudder puts this flood of information to an entirely different use: understanding human nature. Drawing on terabytes of data from Twitter, Facebook, Reddit, OkCupid, and many other sites, Rudder examines the terrain of human experience. He charts the rise and fall of America's most reviled word through Google Search, examines the new dynamics of collaborative rage on Twitter, and traces human migration over time, showing how groups of people move from certain small towns to the same big cities across the globe. And he grapples with the challenge of maintaining privacy in a world where these explorations are possible. Audacious, entertaining, and illuminating, Dataclysm is a portrait of our essential selves--and a first look at a revolution in the making. --

An irreverent, provocative, and visually fascinating look at what our online lives reveal about who we really are--and how this deluge of data will transform the science of human behavior. Big Data is used to spy on us, hire and fire us, and sell us things we don't need. In Dataclysm, Christian Rudder puts this flood of information to an entirely different use: understanding human nature. Drawing on terabytes of data from Twitter, Facebook, Reddit, OkCupid, and many other sites, Rudder examines the terrain of human experience. He charts the rise and fall of America's most reviled word through Google Search, examines the new dynamics of collaborative rage on Twitter, and traces human migration over time, showing how groups of people move from certain small towns to the same big cities across the globe. And he grapples with the challenge of maintaining privacy in a world where these explorations are possible. Audacious, entertaining, and illuminating, Dataclysm is a portrait of our essential selves--and a first look at a revolution in the making. --