The project-based MBA

MBA-Programs are the flagship product of business schools world-wide. The increasing enrolment as well as the price range of these postgraduate business degree programs reflect this relevance. In a second step, one of the benchmark MBA-programs is analyzed by means of an interview-based case study. Here, the objective is to gain a holistic view from the perspective of participating persons, students and faculty. The ample use of illustrative interview passages is intended to allow a concrete impression of (learning) processes in such a program. In the third part of the book, insights gained in the literature review and case study are joined into a design framework which provides guidance for business school executives and faculty who want to implement a similar program at their institution. Overall, the project-based MBA is presented as a viable alternative suited to solve the problems typically associated with traditional MBA-programs. At the same time, risk factors and implementation challenges to the project-based approach are identified as well, so that the approach is not presented as the one best solution.