Financing the underfinanced

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This book offers a comprehensive analysis of China's rapidly growing online lending industry, addressing key areas and issues. It explores the history of online lending, market scale, business models, risk factors, and the characteristics of typical borrowers and lenders. The text delves into the causes of bankruptcy among failed platforms, compares domestic and international online lending platforms, ranks the leading platforms in China, and discusses the industry's future outlook. The integration of the Internet and finance has become a significant topic in media, business, and academia globally. Each chapter features detailed case studies, illustrations, and tables, blending theoretical analysis with practical discussions and best practices in online lending. This resource will appeal to a diverse audience, including potential borrowers and lenders, investors, professionals managing online lending platforms, traditional bankers, regulatory agency staff, academics, and the general public.