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The Brand Gap

How to bridge the distance between business strategy and design

Hodnocení knihy

5,0(4774)Ohodnotit

Více o knize

Using the visual language of the boardroom, Marty Neumeier presents the first unified theory of branding - a set of five disciplines to help companies bridge the gap between brand strategy and brand execution. Those with a grasp of branding will be inspired by what they find here, and those who would like to understand it better will suddenly "get it."

Nákup knihy

The Brand Gap, Marty Neumeier

Jazyk
Rok vydání
2006
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Doručení

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Platební metody

5,0
Výborná
4774 Hodnocení

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