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Cross-functional innovation management

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International authors of very different fields look at technology and innovation management from several perspectives: they discuss in 27 articles aspects of their disciplines focussing on innovation management, ultimately presenting an interdisciplinary crossing-over into all other functional areas within the realm of business. Furthermore, some authors devote themselves to new topics such as venture capital, virtual stock markets, and futurology.

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ISBN
9783409126274
Nakladatelství
Gabler

Kategorie

Varianta knihy

2004

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