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Six Billion Shopperstakes readers on an exciting and colorful journey to visit the next e-commerce mega markets and explore how a new boom is opening opportunities for entrepreneurs and global brands. Traveling through Nigeria, China, India, Southeast Asia, and Latin America, Porter Erisman addresses e-commerce across these new markets and shows what it means for western brands.
Nákup knihy
Six Billion Shoppers (International Edition), Porter Erisman
- Jazyk
- Rok vydání
- 2017
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Platební metody
Navrhnout úpravu
- Titul
- Six Billion Shoppers (International Edition)
- Jazyk
- anglicky
- Autoři
- Porter Erisman
- Vydavatel
- Macmillan US
- Vydavatel
- 2017
- Vazba
- měkká
- ISBN10
- 1250164966
- ISBN13
- 9781250164964
- Kategorie
- Podnikání a ekonomie
- Anotace
- Six Billion Shopperstakes readers on an exciting and colorful journey to visit the next e-commerce mega markets and explore how a new boom is opening opportunities for entrepreneurs and global brands. Traveling through Nigeria, China, India, Southeast Asia, and Latin America, Porter Erisman addresses e-commerce across these new markets and shows what it means for western brands.