The Social Capital of Entrepreneurial Newcomers

Více o knize

This book presents a novel and intellectually stimulating account of the understudied links between entrepreneurial newcomers{u2019} bridging ties and their networked cognition. With a paucity of research addressing cognitively specific features of networked language and conduct, The Social Capital of Entrepreneurial Newcomers explores how entrepreneurial newcomers attune their cognition when interacting with high status and powerful vertical bridges. Largely reflecting communication accommodation perspectives, the author theoretically and empirically examines entrepreneurial newcomers{u2019} cognitive {u2018}convergence{u2019} and {u2018}divergence{u2019} when bridging--from publisher's website