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Today's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.
Nákup knihy
Brand Media Strategy, Pat Young
- Jazyk
- Rok vydání
- 2016
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Doručení
Platební metody
Navrhnout úpravu
- Titul
- Brand Media Strategy
- Jazyk
- anglicky
- Autoři
- Pat Young
- Vydavatel
- Palgrave Macmillan
- Rok vydání
- 2016
- Vazba
- měkká
- ISBN10
- 1349949752
- ISBN13
- 9781349949755
- Kategorie
- Podnikání a ekonomie
- Anotace
- Today's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.