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Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way

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Offers a look at how Mercedes-Benz transformed itself into a best-in-class, customer-obsessed organization. This book reveals how leaders within the organization drove the transformation of the operational and cultural environments at Mercedes-Benz through their strategic vision.

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ISBN
9780071806305

Kategorie

Varianta knihy

2015, pevná

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