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Offers a look at how Mercedes-Benz transformed itself into a best-in-class, customer-obsessed organization. This book reveals how leaders within the organization drove the transformation of the operational and cultural environments at Mercedes-Benz through their strategic vision.
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Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way, Joseph A. Michelli
- Jazyk
- Rok vydání
- 2015
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way
- Jazyk
- anglicky
- Autoři
- Joseph A. Michelli
- Vydavatel
- McGraw-Hill Education - Europe
- Rok vydání
- 2015
- Vazba
- pevná
- ISBN10
- 007180630X
- ISBN13
- 9780071806305
- Kategorie
- Podnikání a ekonomie
- Anotace
- Offers a look at how Mercedes-Benz transformed itself into a best-in-class, customer-obsessed organization. This book reveals how leaders within the organization drove the transformation of the operational and cultural environments at Mercedes-Benz through their strategic vision.