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Brand Media Strategy

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Více o knize

Today's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.

Parametry

ISBN
9781137279569
Nakladatelství
Palgrave Macmillan

Kategorie

Varianta knihy

2014, pevná

Nákup knihy

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