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Principles of Retailing
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The Principles of Retailing Second Edition offers an updated and engaging introduction to retail management for students. It addresses key industry changes, including online retail growth and new technologies. Enhanced with new chapters on offshore sourcing and CSR, it also features revisions on critical topics like e-tail logistics and retail branding.
Nákup knihy
Principles of Retailing, Christopher Moore, Suzanne Fernie, John Fernie
- Jazyk
- Rok vydání
- 2015
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Doručení
Platební metody
2021 2022 2023
Navrhnout úpravu
- Titul
- Principles of Retailing
- Jazyk
- anglicky
- Autoři
- Christopher Moore, Suzanne Fernie, John Fernie
- Vydavatel
- Taylor & Francis
- Rok vydání
- 2015
- Vazba
- měkká
- ISBN13
- 9781138791954
- Kategorie
- Učebnice, Jazykové slovníky a učebnice, Středoškolské učebnice
- Anotace
- The Principles of Retailing Second Edition offers an updated and engaging introduction to retail management for students. It addresses key industry changes, including online retail growth and new technologies. Enhanced with new chapters on offshore sourcing and CSR, it also features revisions on critical topics like e-tail logistics and retail branding.