Evolution of Broadcast Content Distribution

Více o knize

Exploring the impact of broadband networks on broadcasting, this book highlights the shift from traditional audio-visual content distribution to new interactive and nonlinear services. It emphasizes the urgency for broadcasters to adapt their content distribution strategies in response to evolving technologies. The author illustrates how these changes will influence the types of content offered and the overall broadcasting landscape, providing insights into the opportunities and challenges faced by the industry.