Remuneration Strategy and Policy for "Dove" House

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The report focuses on developing a reward strategy and policy specifically for Unilever's new business. It analyzes the implications of remuneration practices within the context of both offline and online marketing. By examining various theoretical frameworks, the essay aims to provide insights into effective compensation mechanisms that align with Unilever's business objectives, enhancing employee motivation and performance. The comprehensive approach underscores the importance of strategic alignment in remuneration to drive organizational success.