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Rethinking Public Relations

Persuasion, Democracy and Society

Více o knize

The third edition explores the concept of public relations as a form of weak propaganda, emphasizing its rhetorical elements alongside structural power dynamics. It builds on previous discussions of PR's role in reflecting societal inequalities, delving deeper into how PR shapes perceptions and influences public discourse. This edition offers a nuanced understanding of the complexities and implications of public relations in contemporary society.

Vydání

Nákup knihy

Rethinking Public Relations, Conor McGrath, Kevin Moloney

Jazyk
Rok vydání
2019
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