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Analysis of Service Quality Using Servqual Model

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Počet stran
88 stránek
Čas čtení
4 hodiny

Více o knize

Focusing on the SERVQUAL model, this book guides young readers in evaluating the quality of institutions across various fields. As a globally recognized research tool, the SERVQUAL model analyzes service quality through ten key dimensions. Developed in the mid-1980s by Zeithaml, Parasuraman, and Berry, it provides a structured approach for assessing and improving service standards, making it essential for anyone interested in understanding institutional effectiveness.

Nákup knihy

Analysis of Service Quality Using Servqual Model, Ashok Kumar

Jazyk
Rok vydání
2013
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