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Více o knize
Focusing on the cultural impact of Millennials, the book delves into their unique psyche and societal role. It examines marketing strategies tailored to this generation, their purchasing habits, and perspectives on gender and sexuality. Additionally, it discusses Millennials' connection to postmodernism, providing a comprehensive analysis of their influence on American culture and society.
Nákup knihy
Cultural Perspectives on Millennials, Arthur Asa Berger
- Jazyk
- Rok vydání
- 2018
- product-detail.submit-box.info.binding
- (měkká)
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Doručení
Platební metody
Navrhnout úpravu
- Titul
- Cultural Perspectives on Millennials
- Jazyk
- anglicky
- Autoři
- Arthur Asa Berger
- Vydavatel
- Springer International Publishing
- Rok vydání
- 2018
- Vazba
- měkká
- Počet stran
- 156
- ISBN13
- 9783319888224
- Kategorie
- Společenské vědy, Young Adult, Světová próza
- Anotace
- Focusing on the cultural impact of Millennials, the book delves into their unique psyche and societal role. It examines marketing strategies tailored to this generation, their purchasing habits, and perspectives on gender and sexuality. Additionally, it discusses Millennials' connection to postmodernism, providing a comprehensive analysis of their influence on American culture and society.