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Parametry
- Počet stran
- 226 stránek
- Čas čtení
- 8 hodin
Více o knize
The book explores the deep connection between public relations and neoliberal market economies, highlighting its significant role in shaping promotional culture. It delves into the often-overlooked aspects of the profession, particularly the emotional labor performed by workers who craft displays of feeling to foster trust and manage client relationships. This examination aims to shed light on the complexities and implications of public relations work in contemporary society.
Nákup knihy
Public Relations as Emotional Labour, Liz Yeomans
- Jazyk
- Rok vydání
- 2019
- product-detail.submit-box.info.binding
- (pevná)
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Doručení
Platební metody
Navrhnout úpravu
- Titul
- Public Relations as Emotional Labour
- Jazyk
- anglicky
- Autoři
- Liz Yeomans
- Vydavatel
- Taylor & Francis Ltd (Sales)
- Rok vydání
- 2019
- Vazba
- pevná
- Počet stran
- 226
- ISBN13
- 9781138920309
- Kategorie
- Společenské vědy, Dějiny / Historie, Podnikání a ekonomie, Politologie / Politika, Marketing a PR
- Anotace
- The book explores the deep connection between public relations and neoliberal market economies, highlighting its significant role in shaping promotional culture. It delves into the often-overlooked aspects of the profession, particularly the emotional labor performed by workers who craft displays of feeling to foster trust and manage client relationships. This examination aims to shed light on the complexities and implications of public relations work in contemporary society.