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Více o knize
Focusing on the complexities of a semiglobal economy, this book explores the dual demands of competing in both globalized and localized markets. It challenges traditional business models and competitive strategies, offering innovative theories and practical strategies for international businesses navigating this intricate landscape.
Nákup knihy
Business Strategy in a Semiglobal Economy, Panos Mourdoukoutas
- Jazyk
- Rok vydání
- 2006
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- (pevná)
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Doručení
Platební metody
Nikdo zatím neohodnotil.