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Perception-based Marketing of Parishes using the example of Catholic Academics and Students
A seminal inventory of church marketing activities.
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- Počet stran
- 228 stránek
- Čas čtení
- 8 hodin
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The Roman Catholic Church in Germany confronts a significant challenge as it navigates a pluralistic and secularized society, leading to a continued decline in membership since the 1970s. This trend is exacerbated by an aging population and increasing church departures, resulting in a shortage of personnel and resources at local and regional parishes. The book explores these issues, highlighting the implications for the church's future and its ability to adapt to changing societal dynamics.
Nákup knihy
Perception-based Marketing of Parishes using the example of Catholic Academics and Students, Thomas Peters
- Jazyk
- Rok vydání
- 2019
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- Titul
- Perception-based Marketing of Parishes using the example of Catholic Academics and Students
- Podtitul
- A seminal inventory of church marketing activities.
- Jazyk
- anglicky
- Autoři
- Thomas Peters
- Vydavatel
- Books on Demand
- Rok vydání
- 2019
- Vazba
- měkká
- Počet stran
- 228
- ISBN13
- 9783748160250
- Anotace
- The Roman Catholic Church in Germany confronts a significant challenge as it navigates a pluralistic and secularized society, leading to a continued decline in membership since the 1970s. This trend is exacerbated by an aging population and increasing church departures, resulting in a shortage of personnel and resources at local and regional parishes. The book explores these issues, highlighting the implications for the church's future and its ability to adapt to changing societal dynamics.