Fifa (Fédération Internationale de Football Association)

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The book explores FIFA's evolution from its founding in 1904 by six European sporting organizations into a major player in the global consumer and cultural industry. It highlights recent crises that have plagued the organization, leading to increased scrutiny and media attention. The narrative delves into the complexities of FIFA's operations and the controversies surrounding it, painting a vivid picture of a once-revered institution facing significant challenges in the modern era.