Evaluation of the Relationship between the Implementation of Sustainability Balanced Scorecard (SBSC) and the Stock Performance

Více o knize

The focus of this thesis is on enhancing the Balanced Scorecard (BSC) by developing a Sustainability Balanced Scorecard (SBSC) and exploring its application. It also investigates the relationship between the implementation of the SBSC and stock performance, specifically analyzing DAX 30 companies from 2016 to 2018. The study combines theoretical evaluation with statistical testing to provide insights into how sustainability initiatives can impact financial outcomes in the context of corporate performance.