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Focusing on the marketing strategies of a downtown dealership, this essay explores the components of an effective marketing mix. It analyzes how various elements such as product, price, place, and promotion can be optimized to enhance customer engagement and drive sales. The work reflects on practical applications within the automotive industry, providing insights into successful marketing practices that can be adopted by similar businesses. The high grade indicates a thorough understanding of marketing principles and their relevance to trade and distribution.
Nákup knihy
Downtown Dealership - An Effective Marketing Mix, James Tallant
- Jazyk
- Rok vydání
- 2013
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