Studyguide for Principles of Customer Relationship Management by Baran, ISBN 9780324322385

Offering a comprehensive study aid, this guide includes outlines, highlights, and quizzes tailored to the specific textbook. It covers all essential terms, concepts, people, places, and events relevant to the material. Additionally, it provides optional online practice tests to enhance understanding and retention. The guide is designed to support students in mastering their coursework effectively.