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Více o knize
Focusing on product-line diversification, the book explores how large manufacturing firms leverage complementarities in production, marketing, and R&D to enhance economic performance. Professor Scott analyzes U.S. manufacturing data to test hypotheses regarding purposive diversification and its impact on efficiency and R&D investment. The findings contribute to the debate on cooperation versus competition, revealing that industrial performance outcomes vary based on specific circumstances. Insights on business strategy and public policy regarding mergers and cooperative ventures are also provided.
Nákup knihy
Purposive Diversification and Economic Performance, John T. Scott
- Jazyk
- Rok vydání
- 2005
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Doručení
Platební metody
Navrhnout úpravu
- Titul
- Purposive Diversification and Economic Performance
- Jazyk
- anglicky
- Autoři
- John T. Scott
- Vydavatel
- Cambridge University Press
- Rok vydání
- 2005
- Vazba
- měkká
- Počet stran
- 284
- ISBN13
- 9780521022583
- Kategorie
- Podnikání a ekonomie
- Anotace
- Focusing on product-line diversification, the book explores how large manufacturing firms leverage complementarities in production, marketing, and R&D to enhance economic performance. Professor Scott analyzes U.S. manufacturing data to test hypotheses regarding purposive diversification and its impact on efficiency and R&D investment. The findings contribute to the debate on cooperation versus competition, revealing that industrial performance outcomes vary based on specific circumstances. Insights on business strategy and public policy regarding mergers and cooperative ventures are also provided.