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Auto Brand
Building Successful Car Brands for the Future
Autoři
266 stránek
Více o knize
Exploring the evolving landscape of consumer behavior, this book provides exclusive insights into branding and marketing strategies within the car industry. It emphasizes the importance of adapting to new trends to enhance profitability, offering valuable guidance for industry professionals seeking to navigate the complexities of modern consumer expectations.
Varianta knihy
2014, měkká
Nákup knihy
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