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Více o knize
Advertising Selling the Consumer is a book about the art and practice of advertising. It includes details about the psychological and social factors that impact consumer behavior, as well as practical advice for creating effective advertising campaigns. This book is perfect for anyone involved in advertising or marketing.
Nákup knihy
Advertising, Selling the Consumer, John Lee Mahin
- Jazyk
- Rok vydání
- 2023
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