Knihobot

Entrepreneurship and Small Business

Start-Up, Growth and Maturity

Autoři

Uložit

Více o knize

In this holistic and practical introduction to Entrepreneurship &amp; Small Business, Paul Burns takes a life-cycle view of a business, arming students with a comprehensive understanding of the many stages and forms of entrepreneurship. The book unpicks exactly what makes an entrepreneur, what motivates them, how they manage and lead, and how their characteristics help shape the businesses they run. <b>What's new for this edition? </b> - Updated international case studies from entrepreneurs and small businesses, ranging from Oman to Australia (see list below for more details) - First-hand, detailed stories from real-life entrepreneurs in brand new Meet the Entrepreneur video case studies - Exploration of the growing importance of social and civic enterprise and hot topics such as effectuation and lean entrepreneurship - Rich multimedia content in the form of additional teaching and learning resources on the companion website This market-leading book offers a truly global selection of case studies: - 97 cases from across Europe - 22 cases from the U.S. - 9 cases from Far Asia - 7 cases from the Middle East - 6 cases from Southern Asia - 6 cases from Australia

Nákup knihy

Entrepreneurship and Small Business, Paul Burns

Jazyk
Rok vydání
2016
Vazba
(měkká)
Jakmile se objeví, pošleme e-mail.

Doručení

Platební metody

Nikdo zatím neohodnotil.Ohodnotit

Titul
Entrepreneurship and Small Business
Podtitul
Start-Up, Growth and Maturity
Jazyk
anglicky
Autoři
Paul Burns
Rok vydání
2016
Vazba
měkká
Počet stran
584
ISBN10
1137430354
ISBN13
9781137430359
Série
Anotace
In this holistic and practical introduction to Entrepreneurship &amp; Small Business, Paul Burns takes a life-cycle view of a business, arming students with a comprehensive understanding of the many stages and forms of entrepreneurship. The book unpicks exactly what makes an entrepreneur, what motivates them, how they manage and lead, and how their characteristics help shape the businesses they run. <b>What's new for this edition? </b> - Updated international case studies from entrepreneurs and small businesses, ranging from Oman to Australia (see list below for more details) - First-hand, detailed stories from real-life entrepreneurs in brand new Meet the Entrepreneur video case studies - Exploration of the growing importance of social and civic enterprise and hot topics such as effectuation and lean entrepreneurship - Rich multimedia content in the form of additional teaching and learning resources on the companion website This market-leading book offers a truly global selection of case studies: - 97 cases from across Europe - 22 cases from the U.S. - 9 cases from Far Asia - 7 cases from the Middle East - 6 cases from Southern Asia - 6 cases from Australia