Tato edice se ponořuje do fascinující historie a vývoje globálních podniků, se zvláštním zaměřením na 20. a 21. století. Zkoumá klíčové aspekty, jako jsou inovace, podnikání a měnící se vztahy mezi byznysem a státem. Série nabízí pronikavé analýzy mezinárodních a srovnávacích studií. Je určena pro čtenáře se zájmem o ekonomickou historii a mezinárodní obchod.
Shipping has been a leading sector in European economic growth for centuries. Yet, it rarely features in business or economic history. This history of shipping in Greece, which centers on the Vagliano brothers and Aristotle Onassis, redresses this by making this invisible global business visible.
Global Brands, first published in 2007, adds to the literature on the growth of multinational corporations through the focus on brands.
Management Consulting in the Twentieth Century
In The World's Newest Profession, Christopher McKenna offers a history of management consulting in the twentieth century. While management consulting may not yet be a recognized profession, the leading consulting firms have been advising and reshaping the largest organizations in the world since the 1920s. This groundbreaking study details how the elite consulting firms, including McKinsey and Booz Allen, expanded after U.S. regulatory changes during the 1930s, how they changed giant corporations, nonprofits, and the state during the 1950s, and why consultants became so influential in the global economy after 1960. As they grew in numbers, consultants would introduce organizations to "corporate culture" and "decentralization" but they faced vilification for their role in the Enron crisis and for legitimating corporate blunders. Through detailed case studies based on unprecedented access to internal files and personal interviews, The World's Newest Profession explores how management consultants came to be so influential within our culture and explains exactly what consultants really do in the global economy.