Tato série poskytuje stručné a autoritativní úvody do klíčových oblastí managementu, ideální pro studenty MBA a magisterských programů. Každá kniha je navržena tak, aby sloužila jako samostatný, ale cenově dostupný průvodce, pokrývající jak základní, tak vznikající témata v oboru. S výběrem renomovaných autorů z mezinárodních institucí tato kolekce nabízí základní čtení pro každého, kdo chce prohloubit své znalosti v moderním managementu.
The book focuses on the fundamentals of accounting, providing essential knowledge and practical insights for effective application. It features worked examples that allow readers to test their understanding and reinforce learning, making it a valuable resource for both beginners and those looking to enhance their skills in accounting.
This book provides a concise examination of the six key areas of corporate finance, explaining in simple terms why these areas are important. It is aimed at executives, managers and industry professionals, as well as students studying courses in finance, banking, investment, corporate finance and corporate governance.
Provides a concise yet rigorous introduction to strategic management and its contemporary challenges, with multiple examples, case studies and references.
Written with real-world insight and worked examples to test knowledge, this book explains the essentials of accounting and shows how to use accounting information effectively as a business tool. One of the Cambridge Short Introductions to Management - a series of concise, authoritative guides to the core subjects in management.