Více o knize
Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.
Nákup knihy
Ogilvy on Advertising, David Ogilvy
- Jazyk
- Rok vydání
- 2023
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