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Pricing Perspectives

Marketing and Management Implications of New Theories and Applications

Autoři

Florian Siems

Hodnocení knihy

4,0(1)Ohodnotit

Parametry

230 stránek
9 hodin čtení

Pedagogika
Podnikání a ekonomie

Více o knize

Dynamic pricing strategies are rapidly evolving, driven by smarter consumers and innovative tactics. This book explores these recent developments in the pricing landscape, offering fresh insights and perspectives on how businesses can adapt their pricing strategies to stay competitive in a changing market.