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Research Methods

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Počet stran
304 stránek
Čas čtení
11 hodin

Více o knize

Focusing on research methodology in management and business, this guide offers concise, modular content to help students navigate their projects effectively. It introduces a new chapter on qualitative data analysis, addressing a common area of interest. The accompanying student website provides practical support for writing proposals, structuring dissertations, and data collection. With a step-by-step approach, the authors cover essential topics like observational methods and data analysis, making it an invaluable resource for MBA and degree program students tackling research for the first time.

Nákup knihy

Research Methods, David Crowther, Geoff Lancaster

Jazyk
Rok vydání
2008
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