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Parametry
- Počet stran
- 136 stránek
- Čas čtení
- 5 hodin
Více o knize
Engaging with the modern metropolis as a resource for corporate innovation is at the heart of this book. It introduces the concept of "urban innovation networks," emphasizing the collaboration between various institutional players like Audi, Ikea, and cultural institutions. By integrating actor-network theory with management and urban sociology, the author presents a fresh perspective on how companies can harness urban environments to foster innovation, reshaping our understanding of capitalism and space in contemporary society.
Nákup knihy
Urban Innovation Networks, Alexander Gutzmer
- Jazyk
- Rok vydání
- 2016
- product-detail.submit-box.info.binding
- (měkká)
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Doručení
Platební metody
Navrhnout úpravu
- Titul
- Urban Innovation Networks
- Podtitul
- Understanding the City as a Strategic Resource
- Jazyk
- anglicky
- Autoři
- Alexander Gutzmer
- Vydavatel
- Springer International Publishing
- Rok vydání
- 2016
- Vazba
- měkká
- Počet stran
- 136
- ISBN13
- 9783319370743
- Kategorie
- Společenské vědy, Podnikání a ekonomie, Zeměpis / Místopis, Etnografie, Politologie / Politika
- Anotace
- Engaging with the modern metropolis as a resource for corporate innovation is at the heart of this book. It introduces the concept of "urban innovation networks," emphasizing the collaboration between various institutional players like Audi, Ikea, and cultural institutions. By integrating actor-network theory with management and urban sociology, the author presents a fresh perspective on how companies can harness urban environments to foster innovation, reshaping our understanding of capitalism and space in contemporary society.