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Measurement for the Social Sciences

The C-OAR-SE Method and Why It Must Replace Psychometrics

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John R. Rossiter

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Počet stran: 188 stránek
Čas čtení: 7 hodin

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Grounded in rationality, this groundbreaking theory offers a fresh approach to construct measurement in the social sciences. It presents innovative methods for designing measures applicable across various fields, including marketing and psychology, challenging traditional empirical methods. This work aims to enhance the precision and relevance of construct measurement, making it a significant contribution to both theoretical and practical applications in social research.

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Measurement for the Social Sciences, John R. Rossiter

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Rok vydání: 2014
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Titul: Measurement for the Social Sciences
Podtitul: The C-OAR-SE Method and Why It Must Replace Psychometrics
Jazyk: anglicky
Autoři: John R. Rossiter
Vydavatel: Springer New York
Rok vydání: 2014
Vazba: měkká
Počet stran: 188
ISBN13: 9781489982605
Štítky: Společenské vědy, Podnikání a ekonomie, Psychologie
Anotace: Grounded in rationality, this groundbreaking theory offers a fresh approach to construct measurement in the social sciences. It presents innovative methods for designing measures applicable across various fields, including marketing and psychology, challenging traditional empirical methods. This work aims to enhance the precision and relevance of construct measurement, making it a significant contribution to both theoretical and practical applications in social research.