Jan Willem Reitsma Knihy

Kniha sportovní reportérky New York Times a absolventky Columbijské univerzity Juliet Macurové je strhujícím příběhem vzestupu a pádu nejslavnějšího sportovce naší generace, cyklisty Lance Armstronga. Na základě dosud nezveřejněných dokumentů autorka odhaluje zákulisí Amrstrongova života – jeho rodiny, zápasu s těžkou formou rakoviny, strmé sportovní kariéry, ale hlavně objasňuje příčiny toho, proč se Armstrongovi dařilo tak dlouho udržovat při životě mýtus o své bezúhonnosti, a jak se stalo, že se nakonec tak rychle zbortil.

Most of us are only too aware that, whatever roles we have in today's fast-moving world, much of our success lies in getting others to say 'Yes' to our requests. What many people might not be aware of, though, is the vast amount of research that has been conducted on the influence process. What factors cause one person to say 'Yes' to the request of another? Yes! is full of practical tips based on recent academic research that shows how the psychology of persuasion can provide valuable insights for anyone interested in improving their ability to persuade others - whether in the workplace, at home or even on the internet. It combines the counter-intuition of Freakonomics with the popularising of Does Anything Eats Wasps? For each mini-chapter contains a mystery which is solved in a way that provides food for thought for anyone looking to be more persuasive, and for anyone interested in how the world works.

If a gorilla walked out into the middle of a basketball pitch, you'd notice it. Wouldn't you? If a serious violent crime took place just next to you, you'd remember it, right? The Invisible Gorilla is a fascinating look at the unbelievable, yet routine tricks that your brain plays on you.