Henry Dreyfuss byl americký průmyslový designér, který dramaticky zlepšil vzhled, dojem a použitelnost desítek spotřebních produktů. Na rozdíl od svých současníků nebyl Dreyfuss pouhým stylistou; uplatňoval zdravý rozum a vědecký přístup k designérským problémům. Jeho práce nejen popularizovala obor pro širokou veřejnost, ale také významně přispěla k základním oborům ergonomie, antropometrie a lidských faktorů. Dreyfuss studoval jako učeň divadelního designéra Normana Bel Geddese a poté si otevřel vlastní kancelář, která se stala okamžitým a dlouhodobým komerčním úspěchem.
From the first answering machine ("the electronic brain") and the Hoover vacuum cleaner to the SS Independence and the Bell telephone, the creations of Henry S. Dreyfuss have shaped the cultural landscape of the 20th century. Written in a robust, fresh style, this book offers an inviting mix of professional advice, case studies, and design history along with historical black-and-white photos and the author's whimsical drawings. In addition, the author's uncompromising commitment to public service, ethics, and design responsibility makes this masterful guide a timely read for today's designers.
An Authoritative Guide to International Graphic Symbols
288 stránek
11 hodin čtení
This unparalleled reference is a significant achievement in graphic design. Renowned industrial designer Henry Dreyfuss emphasized the importance of symbols for effective communication, leading him and his team to collect and categorize graphic symbols from various aspects of life worldwide. The result is a comprehensive "dictionary" of universally recognized graphic symbols. Designed for practicality, the sourcebook organizes symbol information into cleverly structured sections: Basic Symbols includes a selective array of commonly used symbols (e.g., on-off, up-down). The Disciplines section covers symbols relevant to areas such as travel, agriculture, architecture, business, communications, engineering, photography, sports, safety, and traffic controls. The Color section explains the meanings of colors across different cultures and applications. Graphic Form categorizes symbols by shape (squares, circles, arrows, human figures), facilitating the identification of symbols out of context and aiding designers in creating new ones. To enhance its universality, the Table of Contents features translations of section titles and discipline areas into 17 languages, including English. This sourcebook serves as both a practical tool and an inspiration for designers.
