Oceňování technologií : podnikatelské a finanční aspekty výzkumu a vývoje
- 429 stránek
- 16 hodin čtení




A better way to value the profitability and risk of R&D projects New technology and R&D initiatives affect companies in both the service and manufacturing sector. It's estimated that half a trillion dollars is spent worldwide each year on such efforts. Technology Valuation Solutions + website offers a methodology along with illustrative cases for valuing the profitability and risk of R&D projects. A companion to Boer's earlier work, The Valuation of Technology (978-0-471-31638-1), this book provides additional material that will help readers assess a wide variety of projects and business scenarios. In addition to the in-depth case studies, this book includes a website featuring valuation templates that readers can customize for their own individual needs.
Science, technology, and business; The industrial R&D process; A technologist's guide to financial statements; Capital from the operatin viewpoint; Calculating values using discounted cash flow; R&D, growth, and shareholder value; Strategy: driving value in the competitive arena; Marketing: the top line; Building pro forma DCF model; Shortcuts and market-based approaches to value; Managing value and risk in the R&D portfolio; Decision trees and options; Creating value through diversification; R&D metrics; Special issues in value-based R&D
Harness the power of real options Real options theory is based on the Nobel Prize--winning work on financial options, and has captured the interest of executives, managers, and investors who need to understand the future profitability of an asset. Originally developed to value technology initiatives and companies, the method is now being applied broadly across various businesses and industries. The Real Options Solution offers comprehensive coverage of the real options approach with a five-step framework and examples for applying the author's unique total value model based on real options analysis. This approach will help executives and investors minimize the risk of committing to new ventures and delivers a framework flexible enough to apply to business initiatives in all types of companies.