Market segmentation : a step-by-step approach to creating profitable market segments
- 271 stránek
- 10 hodin čtení
A step-by-step guide through market segmentation.
Ian Dunbar Knihy
Dr. Ian Dunbar is a renowned veterinarian and animal behaviorist whose groundbreaking research delves into the development of social hierarchies and aggression in domestic dogs. He pioneered the world's first off-leash puppy socialization and training classes, establishing a new paradigm in canine education. His work consistently explores the intricate relationship between humans and their canine companions, offering profound insights into their behavior and training. Dunbar's innovative approach and deep understanding of animal psychology have significantly influenced modern dog training methodologies.
Before & After Getting Your Puppy
- 224 stránek
- 8 hodin čtení
A revolution for Very few dog trainers have not been influenced by Dr. Ian Dunbar’s dog-friendly philosophy. In the 1970s, Dr. Ian Dunbar sparked a dramatic shift in puppy training ― away from leash corrections and drill-sergeant adult dog training classes based on competitive obedience and toward a positive approach using toys, treats, and games as rewards for teaching basic manners, preventing behavior problems, and modifying temperament. Before Dr. Dunbar there were no classes for puppy training, very few family dog classes, and not much fun in dog training. His positive approach revolutionized the dog training field, especially puppy training. Raising a great Now, in Before and After Getting Your Puppy , Dr. Ian Dunbar combines his two popular puppy training manuals into one indexed, value-priced hardcover dog training book. In clear steps, with helpful photos and easy-to-follow puppy training milestones, he presents a structured yet playful and humorous plan for raising a wonderful dog. Dr. Dunbar’s guide is based around six developmental Fans of The Art of Raising a Puppy, Training the Best Dog Ever, or Zak George’s Dog Training Revolution, will love Ian Dunbar’s Before and After Getting Your Puppy.
The Essential Chihuahua
- 96 stránek
- 4 hodiny čtení
The Essential Guides have all the facts that the new or experienced pet owner needs for a successful relationship with his or her pet. Packed with interesting sidebars, the books discuss the special characteristics of the pet; bringing your new pet home; the optimal way to feed your pet; and how to properly groom your pet. Also included are comprehensive chapters on health care and how to train your pet like an expert. The many vibrant and descriptive photos in the Essential Guides are taken by a professional photographer, and each book contains perforated fact cards with lots of helpful care tips.
Market segmentation
- 486 stránek
- 18 hodin čtení
* McDonald and Dunbar are the leading author team in this area * Segmentation and marketing mapping are core areas of the marketing syllabus, and there is much that is new as a result of the new segmentation possibilities from e-marketing and e-business * The book has a textbook feel, which highlights the diagrams and market maps (key elements of the book) This is a key book, in a vital area. The Butterworth-Heinemann edition of what was previously published by MacMillian, is a thoroughly revised and updated version. * Highly developed and well illustrated treatment of a key marketing technique * Usable by students and executives, for whom the practical, step-by-step approach is designed * Leading author team in the field
