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Goes inside the workings of profit margins and market share to discover the fate of real luxury. This book shows how far illustrious houses have moved from their roots. It witnesses how these 'luxury' handbags are no longer one in a million, discovers why luxury brand clothing doesn't last as long, and finds out just who is making your perfume.
Nákup knihy
Deluxe : how luxury lost its lustre, Dana Thomas
- Jazyk
- Rok vydání
- 2008
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Navrhnout úpravu
- Titul
- Deluxe : how luxury lost its lustre
- Jazyk
- anglicky
- Autoři
- Dana Thomas
- Vydavatel
- Penguin
- Vydavatel
- 2008
- ISBN10
- 0141019670
- ISBN13
- 9780141019673
- Kategorie
- Podnikání a ekonomie
- Anotace
- Goes inside the workings of profit margins and market share to discover the fate of real luxury. This book shows how far illustrious houses have moved from their roots. It witnesses how these 'luxury' handbags are no longer one in a million, discovers why luxury brand clothing doesn't last as long, and finds out just who is making your perfume.