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Více o knize
With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. This book provides guidance on what works, what doesn't - and the revenue and word-of-mouth payoff of getting it right.
Nákup knihy
Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service, John A. Goodman, Richard DuFresne
- Jazyk
- Rok vydání
- 2014
- product-detail.submit-box.info.binding
- (pevná),
- Stav knihy
- Velmi dobrá
- Cena
- 139 Kč
Doručení
Platební metody
Nikdo zatím neohodnotil.
- Jazyk
- anglicky
- Autoři
- John A. Goodman, Richard DuFresne
- Vydavatel
- Amacom
- Rok vydání
- 2014
- Vazba
- pevná
- Počet stran
- 256
- ISBN10
- 081443388X
- ISBN13
- 9780814433881
- Série
- Štítky
- Naučná literatura, Umění & Kultura, Byznys, Byznys & Management, Design, Management & HR, Marketing & Prodej
- Anotace
- With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. This book provides guidance on what works, what doesn't - and the revenue and word-of-mouth payoff of getting it right.