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Více o knize
Focusing on the methods and issues in Marketing Communications, this book offers a comprehensive mix of academic insights and practical applications. It explores how brands effectively engage with their audiences, providing readers with a deep understanding of the strategies involved in marketing communication.
Nákup knihy
Marketing Communications, Chris Fill, Sarah Turnbull
- Jazyk
- Rok vydání
- 2023
- product-detail.submit-box.info.binding
- (měkká)
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Doručení
Platební metody
Tady nám chybí tvá recenze.
- Jazyk
- anglicky
- Autoři
- Chris Fill, Sarah Turnbull
- Vydavatel
- Pearson
- Rok vydání
- 2023
- Vazba
- měkká
- Počet stran
- 656
- ISBN13
- 9781292400327
- Série
- Hodnocení
- 3,95 z 5
- Anotace
- Focusing on the methods and issues in Marketing Communications, this book offers a comprehensive mix of academic insights and practical applications. It explores how brands effectively engage with their audiences, providing readers with a deep understanding of the strategies involved in marketing communication.