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Více o knize
Hax and Majluf define strategy and the strategic plan while covering the core concepts inherent to successful management. They analyze fundamental activities linked to the development of corporate strategy, elements which lead to this development, and the application of a step-by-step methodology. means of addressing essential managerial tasks. It aims to cover current techniques in strategic management, including corporate strategy, using case studies.
Nákup knihy
The Strategy Concept and Process, Arnoldo C. Hax, Nicolas S. Majluf
- Jazyk
- Rok vydání
- 1996
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- (měkká)
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Doručení
Platební metody
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- Podtitul
- A Pragmatic Approach - Second Edition
- Jazyk
- anglicky
- Autoři
- Arnoldo C. Hax, Nicolas S. Majluf
- Vydavatel
- Prentice-Hall International
- Rok vydání
- 1996
- Vazba
- měkká
- Počet stran
- 440
- ISBN10
- 0134629469
- ISBN13
- 9780134629469
- Série
- Hodnocení
- 5 z 5
- Anotace
- Hax and Majluf define strategy and the strategic plan while covering the core concepts inherent to successful management. They analyze fundamental activities linked to the development of corporate strategy, elements which lead to this development, and the application of a step-by-step methodology. means of addressing essential managerial tasks. It aims to cover current techniques in strategic management, including corporate strategy, using case studies.