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Innovating at the top : how global CEOs drive innovation for growth and profit

Autoři

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This book is a collection of eye-opening interviews with CEOs from major international corporations - Nokia, Unilever, Toyota and Bosch are just some of the many included. The CEOs discuss their innovative approaches to new challenges and opportunities in their business. A fascinating insight into the minds of global leaders.

Parametry

ISBN
9780230575738
Nakladatelství
Palgrave Macmillan

Kategorie

Vydání

2009

Nákup knihy

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