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The Power of Customer Experience
How to Use Customer-Centricity to Drive Sales and Profitability
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Hodnocení knihy
Více o knize
Focusing on customer-centric strategies can significantly enhance profitability and competitive advantage. The book provides valuable insights into how prioritizing customer needs directly correlates with increased shareholder value, drawing examples from today’s most successful companies. It emphasizes the importance of understanding and meeting customer expectations as a key driver for business success.
Nákup knihy
The Power of Customer Experience, Martin Newman
- Jazyk
- Rok vydání
- 2021
- product-detail.submit-box.info.binding
- (pevná)
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- Podtitul
- How to Use Customer-Centricity to Drive Sales and Profitability
- Jazyk
- anglicky
- Autoři
- Martin Newman
- Vydavatel
- Kogan Page
- Rok vydání
- 2021
- Vazba
- pevná
- Počet stran
- 264
- ISBN13
- 9781789667899
- Série
- Hodnocení
- 3 z 5
- Anotace
- Focusing on customer-centric strategies can significantly enhance profitability and competitive advantage. The book provides valuable insights into how prioritizing customer needs directly correlates with increased shareholder value, drawing examples from today’s most successful companies. It emphasizes the importance of understanding and meeting customer expectations as a key driver for business success.