Woke, Inc.: Inside Corporate America's Social Justice Scam

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A new invisible force is reshaping our economic and cultural landscape, influencing every advertisement and product we encounter. "Stakeholder capitalism" promises a better, diverse, and environmentally-friendly world, yet this ideology, endorsed by business and political leaders, ultimately deprives us of our money, voice, and identity. Vivek Ramaswamy, a self-proclaimed traitor to his class, draws from his experiences as a founder of multibillion-dollar enterprises, a biotech CEO, and a hedge fund partner in his 20s, along with his education at Harvard and Yale, to expose the realities behind this facade. He takes readers into corporate boardrooms, elite conferences, Ivy League classrooms, and secretive nonprofits, unveiling what he describes as the defining scam of our time. The modern woke-industrial complex fosters division among us, exploiting our insecurities by merging morality with consumerism. Elites offer superficial social causes and identities, preying on our quest for meaning in a time of uncertainty. This work critiques the corporatist agenda while proposing a hopeful path forward. It challenges the notion of being sorted into demographic boxes, encouraging a broader understanding of American identity in 2021, transitioning from cynicism to hope.