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Hodnocení knihy
Více o knize
Focusing on B2B marketing, this book emphasizes the importance of creating compelling and authentic content to engage audiences and build trust. It guides marketers and organizations in leveraging their own platforms and channels to effectively convert customers, highlighting strategies for meaningful communication that resonates with target audiences.
Nákup knihy
Powerful B2B Content, Gay Flashman
- Jazyk
- Rok vydání
- 2020
- product-detail.submit-box.info.binding
- (pevná)
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Doručení
Platební metody
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- Titul
- Powerful B2B Content
- Podtitul
- Using Brand Journalism to Create Compelling and Authentic Storytelling
- Jazyk
- anglicky
- Autoři
- Gay Flashman
- Vydavatel
- Kogan Page
- Rok vydání
- 2020
- Vazba
- pevná
- Počet stran
- 288
- ISBN13
- 9781789661019
- Série
- Hodnocení
- 4 z 5
- Anotace
- Focusing on B2B marketing, this book emphasizes the importance of creating compelling and authentic content to engage audiences and build trust. It guides marketers and organizations in leveraging their own platforms and channels to effectively convert customers, highlighting strategies for meaningful communication that resonates with target audiences.